Within business there is always a need for education, not only to help our businesses forward to the next level but to enable us to see the bigger picture and have clear, achievable goals. WCG are at the heart of marketing strategy and graphic design, both on and off line, and now we can offer client's and contacts the opportunity to take part in a very special business focussed event.
The amount of video that is being uploaded, watched and shared online has increased massively. 500 years worth of YouTube video is watched every day on Facebook. As the amount of social media platforms are increasing, sharing video is now quicker and easier than ever before and so people are sharing more content as a result. Brands have spotted a new niche for advertising and are taking advantage of it.
Recently there has been a lot of talk about 3D printing, even though this technology has actually been around for some time. The key reason more people are talking about it now is the cost; it has become relatively affordable, although we're still a way off it being the same price as a microwave! Priced at around the £1,000 mark it is a lot better than Apple's monochrome laser printer, which in 1990 was priced at £3,500.
I’ve already learnt so much being an intern at Whites. Time has flown by, and it is hard to believe that I have already been here for four weeks. Aside from playing a key role in the push in social media at WCG, I have also had the pleasure in writing for the blog. As well as my ‘Diary of an Intern’ that I write twice a week, blogging for websites is a major component of SEO, and it gives readers an insight to what goes on behind our closed doors.
Writing this week’s blog and the sun is shining, however it probably won’t stay, we do live in England after all! I can’t wait till it is summer, picnics in the park, pimms and summer dresses.
If I had to describe in one word my second week at WCG, it would be: busy. With lots of new jobs coming in all the time, there is constantly something to do! To be honest I wouldn’t have it any other way, I mean who wants to be sat at their desk looking at an empty screen.
How would I describe my second week at White’s? Well, I’m now not the newest member of the team. We have another intern starting this week to work alongside our Digital Development Manager.
Sun, sea, and many cocktails… only last week I was lying on a beach in Dubai. Today, I’m sat at my new desk, in the rain, starting as an intern at White Communications Group.
It was with a great deal of excitement and just a little apprehension that four of us from Whites headed to last nights OTC Marketing awards at the Park Lane Hotel in London...
As the world becomes more and more dominated by the Internet, many strongly believe that print will drastically suffer. However, whilst you might be able to interact with pixels on a screen, you still can’t physically hold them! People love seeing and touching tactile items and for this reason they connect with the material. If they like it, they’re going to keep it, so it will hold it’s value for a long time.
This week some of the White team ventured out to the Technology for Marketing and Advertising event at Earls Court, London.
This week the White Comms team ventured out to exhibit at the South Coast Business Works exhibition held at the De Vere, Grand Harbour Hotel in Southampton. The event was attended by local organisations from all sectors including education, security, marketing, law and finance to name just a few!
The Sanatogen range, owned by Bayer Healthcare, offers support to couples trying to conceive, pregnant women and new mums. White Communications Group has produced new sensory packs for the brand.
Well not quite for the White Comms Group golfers at this year annual Brendoncare Golf day. We managed to hang in there for 18 interesting holes in the wind & rain on the top of the hills at the fantastic Hockley Golf Club and with the aid of some great refreshments at the 10th hole achieved a creditable 2nd place at this years event, pipped at the post by only 2 points. We were delighted to receive our runners up prize from Dickie Davis of ITV's World of Sport Fame.
We found out today that our client Kate Castle founder of Boginabag has scooped another prestigious award by being named in the "Startups Top 100" www.startups.co.uk. Kate is obviously delighted and commented "loving being in the most respected shortlist of up and coming business in the UK".
Partnering with Focus Communications, Southampton, we have recently completed a video demonstration video for our client ALK-Abelló. The video focuses on Jext, a single-use adrenaline auto-injector for the emergency treatment of anaphylaxis.
We have been working with our client Brendoncare for about 3 years. As a registered charity, Brendoncare is dedicated to improving the quality of life for older people. Care is at the heart of all that they do through their care centres and clubs throughout the south coast.
Last month we were invited by London design agency JWT to help with the 'Be a Calpol Star' competition and finalise an image for the FSDU and Header cards we had designed at White Comms Group.
We have completed the launch of a new website for Jext, an emergency treatment for severe anaphylactic reaction (also known as anaphylactic shock).
We have just completed a web design refresh for Alpshack, a great place for skiers and snowboarders to stay in Paradiski, at the heart of the French Alps.
Today, the Internet Corporation for Assigned Names and Numbers (Icann) has announced their decision to allow generic top level domain names (gTLDs) to end with almost any word in any language. This ruling also extends to brand names, which could be potentially great news for those brands that can afford the hefty price tags that come with them.
White Communications Group is the new name of White Total Design which is under new leadership and has rebranded.
t: 023 8062 0088
e: nick@whitecg.co.uk