It would seem this year that Jack Frost hasn’t yet returned from his summer holidays as once again this weekend we bask in double figure temperatures. With only four weeks till Christmas, the poignant reminder of this impending celebration falls to our good old friend of advertising and marketing, (oh and our calendars!).  Whether it’s the influx of emails promoting Black Friday, the ad break during ‘I am a celebrity’ or a mailer promoting the latest Christmas deals on a frozen turkey, the Christmas spirit seems to have finally arrived with an almighty bang.

The Bupa Great South Run is one of Europe’s fastest and most popular 10-mile road races. It is a fast, flat and scenic course set through Portsmouth, beginning and ending on the picturesque Southsea coast.

However, this year it would be a little different.  I, Jamie Richards would be taking part amongst the other 21,000 runners on what was a cold drizzly Sunday morning.  With next to no training under my belt, I was wondering why I was taking part?  Everyone looked so prepared and “Ready” for the run.  I sadly wasn’t.  However, by the end of the run, the race had changed my perception of running and the training involved.  First, Let me take you back a year or so ago.

Partnering with Focus Communications, Southampton, we have recently completed a video demonstration video for our client ALK-Abelló. The video focuses on Jext, a single-use adrenaline auto-injector for the emergency treatment of anaphylaxis.

Great opportunity for a design graduate or someone with an excellent portfolio to join a busy creative agency.

I have been working with my client Brendoncare for about 3 years. As a registered charity, Brendoncare is dedicated to improving the quality of life for older people.  Care is at the heart of all that they do through their care centres and clubs throughout the south coast.

It always a treat to find some spare time to check out the latest product releases. This week I have been checking out the preview release of Adobe Edge, a new animation tool that outputs animations using HTML5/CSS3  and JQuery.

Last month Rachel Holmes and I were invited by London design agency JWT to help with the ‘Be a Calpol Star’ competition and finalise an image for the FSDU and Header cards we had designed at White Creative.

We have completed the launch of a new website for Jext, an emergency treatment for severe anaphylactic reaction (also known as anaphylactic shock).

We have just completed a web design refresh for alpshack.com, a great place for skiers and snowboarders to stay in Paradiski, at the heart of the French Alps.

Who would have thought we could ever see the end of the Road Warrior?  Sales Executives have been helping companies grow for generations and have introduced products, educated markets and created need through their efforts. They have been the driving (literally!) force for some of the World’s greatest companies like Microsoft, GE Capital and Glaxo Smithkline. Many of our most successful business leaders started their careers in sales, but today there is a growing school of thought that the days of on-the- road sales professionals are numbered.

Today, the Internet Corporation for Assigned Names and Numbers (Icann) has announced their decision to allow generic top level domain names (gTLDs) to end with almost any word in any language. This ruling also extends to brand names, which could be potentially great news for those brands that can afford the hefty price tags that come with them.

Whilst recently trawling through the internet for pictures that show sophisticated products photographed in a cool way for a moodboard I stumbled across some ads for Aston Martin that I found quite humorous. Strikingly though I instantly thought that it wasn’t the kind of advertisement that Aston Martin would normally run. Even with my knowledge of cars (which is lower than a snakes stomach) they seemed off brand. I always think that ads for Aston Martin look serious, moody and sexy like this…

When you are working in a design agency it is often a good idea to put yourself in your client’s shoes for a while and try and view things from the other side of the fence. If a client does become frustrated then they may not tell their agency but simply take their business elsewhere.

The government has announced that although the new cookie law still comes into effect today, enforcement has been postponed for a year to give companies breathing space to comply.

The law which applies to how you use cookies and similar technologies for storing information on a user’s equipment such as their computer or mobile device is changing on 26 May 2011.

If you run a website then you are probably wondering if this affects you and how you can comply with this change in the law.

Information graphics seems to be going from strength to strength and in my research to find better and better examples of this I came across a website that shows this very effectively.

Traditional print layout has always been out of reach of the web designer. Want to wrap text around an irregular shaped image? No can do. Want to flow text across multiple columns? No chance.

Adobe have taken the first steps towards making this a reality with their CSS Regions technology. And though you shouldn’t expect to see this technology in mainstream browsers anytime soon, it’s certainly one to keep an eye on.

whiteinteractive has designed and built a new website for Path Intelligence, a fast-growing Portsmouth based company whose market-leading technology analyses the movement of people using mobile phone technology.

Here at White we are all doing our bit to save the planet by changing the way we work. Recycling, saving energy and reducing our carbon footprint is important to us all.

Switching off our macs at the end of the day and not just putting them to sleep, turning off lights in rooms when we leave them and only filling the kettle with the amount of water needed when making a hot drink are easy ways to save energy.

Will Cabury’s advertising remain the same in coming years since the take over by Kraft?

From the seductive Flake commericals, eccentric fruit n’ nut and the modern day Gorilla and drums… Something that’s always been very british in our humour or outlook may be watered down in the future… who knows.