Will Cabury’s advertising remain the same in coming years since the take over by Kraft?

From the seductive Flake commericals, eccentric fruit n’ nut and the modern day Gorilla and drums… Something that’s always been very british in our humour or outlook may be watered down in the future… who knows.

Having just entered my fourth decade, I know, I know!… I still affectionately look back at the 80′s being locked away in dark rooms making ready for print bromides, creating visuals using pantone marker pens, lighter fluid and white gouache! A good friend of mine said to me “you’ll do all this on a Apple computer one day”. I laughed and said “yeah right”, back then I thought computers were for a different breed and you could never replace the skill of a pencil with a ‘mouse’!!